Wild imaginations, natural formulations.
Colorful baking is full of controversy. So we’re reinventing it with ingredients you can feel good about, American manufacturing, colors from plants, and plenty of creativity.
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Our colorful baking ingredients get their bold hues from highly concentrated plants and veggies, not chemicals.
The best parties have room for everyone. So all our products are vegan, Kosher, and made without common allergens.
Real ingredients, real performance, real imagination. Get inspired for your next kitchen activity.
Morsels are chips that believed in miracles.
Introducing Plant-Based Melting Morsels, a chip that melts, dips, drizzles and decorates, made with only five delicious ingredients. Launching this Fall!
Over 5,000 Five Star Reviews
The colors were amazing!
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Switched out the toxic store brand for these delicious gems, and my sprinkle-obsessed nine yr old LOVES them.
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These are the most flavorful sprinkles with no Junk! I will never buy any other again.
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The colors were amazing! ⭐⭐⭐⭐⭐ Switched out the toxic store brand for these delicious gems, and my sprinkle-obsessed nine yr old LOVES them. ⭐⭐⭐⭐⭐ These are the most flavorful sprinkles with no Junk! I will never buy any other again. ⭐⭐⭐⭐⭐
Little sprinkles, big impression.
See how food businesses like Promix® have used Supernatural sprinkles to delight customers and demonstrate their commitment to ingredients.