Regular baking dyes come from coal and other nasties, but our cleaned-up color powders come from hyper-concentrated veggies and spices.

Safe for use in human treats, dog treats, bath bombs, homemade cosmetics, slime, and more, our natural hues are the most vibrant, concentrated natural colors on the shelf, and were even featured on the Today Show as one of their favorite natural products to try.

• Colors from plants & spices

• Tested for heavy metals and pesticides

• Allergy-friendly

• 100% Vegan

• Certified Kosher

• 4 - 2gm Packets: Red, Yellow, Orange & Blue

• Use your plant-based colors like a pro with our how-to!

Ingredients: Red: Vegetable Juice and Beta Carotene; Yellow: Beta Carotene; Orange: Beta Carotene; Blue: Spirulina Extract

For allergen information, see this chart.

Bright red! Vivid green! Made from stuff that makes you smile, not scream. Introducing our first ever holiday food coloring pack, featuring plant-based hues you can use in frosting, cookies, cakes, waffles, and other colorful traditions.

• Includes 4 total sachets: Holiday Red (2); Holiday Green (2).

• Each frosting packet vibrantly colors 2 cups of frosting (more for softer tones), or up to 2 layers of cake or 2 dozen cupcakes.

• Colors from plants & spices

• No common allergens

• 100% Vegan

• Certified Kosher

• Use your plant-based colors like a pro with our how-to!

Ingredients: Red: Beets, Beta Carotene; Green: Spirulina, Beta Carotene.